Nintendo announced a price cut of the 3DS from $249.99 to $169.99 in the U.S. effective August 12, 2011.
"For anyone who was on the fence about buying a Nintendo 3DS, this is a huge motivation to buy now," said Nintendo of America President Reggie Fils-Aime. "We are giving shoppers every incentive to pick up a Nintendo 3DS, from an amazing new price to a rapid-fire succession of great games."
If you purchased a 3DS anytime before the price cut date, you will receive 10 free Virtual Console NES and 10 free Gameboy Advance games. Users must connect to the Nintendo eShop at least once before the price cut date. They will then be automatically registered in the Nintendo 3DS Ambassador program.